Local SEO for Trades & Home Services

Get Found First When Local Customers Search

Old Hand SEO runs local search for towing, construction, plumbing, roofing and two dozen other trades — rankings, reviews, and Google Business Profiles handled by people who have done this for decades, not a dashboard.
  • 9 SEO disciplines under one roof
  • Google & Bing Business Profile specialists
  • Built for local service businesses

What’s Included

Your Free SEO Analysis Covers

  • 01 Current rankings for your top service & area keywords
  • 02 Google Business Profile health check
  • 03 Site speed, indexing & technical issues
  • 04 A plain-English plan to fix what is costing you calls
What We Do

Nine Disciplines. One Local SEO Program.

Every service below works toward the same goal: your business showing up first when someone nearby searches for what you do.

01

Free SEO Analysis

A no-obligation look at where you rank today, what is holding you back, and what it will take to win the map pack and page one in your service area.

02

SEO Audit

Full technical, on-page and off-page audit — crawl errors, site speed, indexing, backlink profile — documented and prioritized by impact.

03

SEO Strategy

A written roadmap built around your trade and your service radius, not a generic template. Clear targets, clear timeline.

04

Reputation Management

Review generation, response templates, and monitoring so your star rating does the selling before the phone even rings.

05

Keyword Research

We find what your actual customers type when they need a tow, a fence, a plumber — by neighborhood, not just by trade.

06

Link Building

Local citations, trade directories, and earned links from sources Google trusts. No link farms, no shortcuts that get you penalised.

07

Off-Page SEO

Everything outside your site that signals authority — citations, directory NAP consistency, local press, partner links.

08

On-Page SEO

Titles, headings, schema, internal linking and page structure built so both Google and the homeowner scanning your page understand you fast.

09

SEO Content Writing

Service pages, location pages and blog posts written for your trade — clear, honest, and built to rank without sounding like a robot wrote it.

Where Local Customers Actually Look

Google & Bing Business Profile, Fully Managed

The map pack sells before your website ever gets a click. We set it up, tune it, run it, and fix it when it breaks.

Google Business Profile

  1. GBP Setup Full profile build from scratch — categories, service areas, attributes, photos and posts configured correctly the first time.
  2. GBP Optimization Ongoing tuning of categories, Q&A, posts and photos so your profile keeps outranking the shop down the road.
  3. GBP Management Weekly upkeep: posts, review responses, photo uploads, and monitoring so nothing goes stale.
  4. GBP Reinstatement Profile suspended or disabled? We handle the appeal and get you back online, verified and visible.

Bing Business Profile

  1. Bing Setup Bing Places profile created and matched to your Google listing, so you are not invisible to the customers who search there.
  2. Bing Optimization Categories, hours, service areas and photos tuned to Bing’s own ranking signals.
  3. Bing Management Ongoing updates and monitoring so your Bing presence stays accurate and active.
  4. Bing Reinstatement Suspended Bing listing? We manage the reinstatement process end to end.
Who We Work With

Built for Trades & Local Service Businesses

We specialize in industries where local rankings translate straight into booked jobs.
  • Towing
  • Decking
  • ADU / DADU Builders
  • Fencing
  • Construction
  • Plumbing
  • Pest Control
  • Real Estate
  • Moving
  • Junk Removal
  • Painting
  • HVAC
  • Roofing
  • Auto Tint / PPF
  • General Contractors
How It Works

A Straightforward Four-Step Process

01

Free Audit

We pull your current rankings, profile health and site data and hand you a plain-English report — no charge, no obligation.

02

Strategy

You get a written plan: target keywords, priority fixes, and a realistic timeline for your trade and area.

03

Execution

On-page fixes, content, citations, link building and GBP work go live on a fixed monthly schedule.

04

Reporting

A straight monthly report on rankings, calls and profile activity — no jargon, no vanity metrics.

“Old Hand SEO stopped treating our towing company like a tech startup and started treating it like a towing company. Our phone rings from the map pack now, not just the yellow pages of the internet.”Owner, Regional Towing Company
No Contracts to Start

Find Out Where You Stand — Free.

Get a straight, no-obligation look at your rankings, your Google Business Profile, and what it will take to win your area.